The Betesh Group.
A luxury travel app that elevates curated experiences through elegant UX and immersive, image-first design.
A luxury platform for 2,000+ hotels and 1,000+ curated experiences.
Developed as part of my internship with The Betesh Group, the goal was to create a premium digital platform that guides users through top-tier hotels, restaurants, and bars around the world.
I led the full UX process — from research and wireframing to visual design and interaction flow — designing the MVP experience launching in Tel Aviv.
The app emphasizes refined aesthetics, intuitive navigation, and an immersive browsing experience made for high-end travelers.
Showcasing luxury without saying too much.
Present 3,000+ luxury partners with minimal text
Maintain a clean, high-end feel throughout the app
Ensure seamless city navigation and browsing
Balance image-heavy design with performance
Make hotel pages immersive yet easy to scan
Cinematic entry, cinematic browse — the whole app feels curated.
- →Full-screen video-based entry for a luxurious first impression
- →Swipe-right navigation between cities, hotels, restaurants, bars & experiences
- →Consistent hotel layout — Welcome, Rooms, Food, Amenities, Beverage & Info
- →Immersive photography paired with minimal, purposeful text
- →Rotating restaurant/bar galleries with filters like Family-Friendly, Fancy, Date Night
From brief to final prototype.
- 01Project Brief
- 02Research & Flow
- 03Mapping
- 04Wireframes
- 05UI Design
- 06Prototype
Editorial restraint — champagne, ink, and imagery.
A neutral, elegant palette lets photography lead. Typography is quiet and confident so every hotel, restaurant, and bar feels considered.